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Motion Designer Scope Creep Email Templates

Motion design projects frequently expand with requests for additional format variants, extra revision rounds, or new animations not in the original brief. These templates help you communicate scope clearly without derailing the project relationship.

Client requests the animation in multiple aspect ratios not agreed upon

You delivered a 16:9 animated brand video. The client now wants the same animation in 9:16 (vertical), 1:1 (square), and 4:5 formats for social platforms.

Email template

Subject: Additional Format Variants — Scope and Pricing


Hi [Client name],

Great idea to adapt the animation for social — the vertical and square formats will perform really well on those platforms.

Our agreement covers the 16:9 master version. Adapting to 9:16, 1:1, and 4:5 requires reworking the composition, timing, and text layout for each format — it's not a simple export.

Each additional format is [estimate per format], so all three would come to [total estimate]. Turnaround is approximately [timeline] per format.

Should I add these to the project with a change order?

Best,
[Your name]

Client requests script and voiceover changes after animation begins

You're midway through animating a script that was approved. The client now wants to change the script, which will require redoing all the timing, sync, and kinetic text work.

Email template

Subject: Script Change Impact — Scope Note


Hi [Client name],

I understand you'd like to update the script — the message is the foundation of everything, and I want to get it right.

To be transparent: the animation is currently built to the approved script. Changing the script at this stage requires reworking all the timing, kinetic text, and sync with the voiceover — essentially restarting the animation from the motion design phase.

I can proceed with the new script with a change order covering the rework. Based on where we are, I estimate [hours] of additional work at our agreed rate.

Alternatively, if the changes are minor (a word or phrase), I can assess the impact and give you a specific quote before we commit.

Which direction would you like to go?

Best,
[Your name]